在「相機先吃」的年代，怎麼將食物與賣相結合，讓食物看起來垂涎欲滴、色味俱佳？管院於5月16日中午舉辦了一場別開生面的講座，邀請到食物設計師袁采楓擔任主講人，為同學們揭開「食物設計」這個新興跨領域專業的神秘面紗。袁講師以其親身經歷為開場，分享自己從文史背景出發，如何因為對飲食與文化的熱情，選擇前往義大利米蘭進修食物設計，開啟一段融合設計、美學與行銷的旅程。

袁采楓指出，「食物設計」遠不僅是食物本身的造型或擺盤，更包含食物的包裝設計、介紹文字、活動策畫乃至整體行銷策略的規劃。透過實例分享，講師介紹了多位來自世界各地的食物設計師及其獨特作品，讓學生們對這門學科有了更立體的理解與想像空間。

講座的最後，袁講師更設計了一個有趣的互動環節：請每位學生先思考一道與自己有連結的食物，並分組討論如何將該食物轉化為一項設計提案。不論是菜單設計、品牌包裝、行銷活動或食物故事，每一組都發揮創意，親身體驗了一把「食物設計師」的角色，現場氣氛熱烈，充滿靈感交流。

本次活動不僅讓學生對食物設計有更深入的認識，也啟發了許多跨領域學習的可能性。食物，不再只是滿足口腹之欲，更成為文化傳遞與創意實踐的媒介。

(IRAO 辦公室供稿 / 管院媒體編修)

【English Learning Corner Lecture Series Highlights】
💡 活動全程以英文進行
💡 結束後可獲「英語實踐歷程檔案計畫」點數與證書
💡 如欲了解更多活動詳情，歡迎來信至：engc@cm.nsysu.edu.tw

On May 16, the university hosted a captivating talk featuring food designer Yuan Tsai-feng, who introduced students to the creative and interdisciplinary field of food design. Drawing from her own journey, Yuan shared how she transitioned from a background in the humanities to pursuing advanced studies in food design in Milan, Italy—driven by her deep interest in food and culture.

Yuan explained that food design goes far beyond the visual presentation of food. It encompasses a broad range of elements including packaging design, product storytelling, event planning, and marketing strategies. Through engaging examples, she introduced various international food designers and their unique works, allowing students to gain a more comprehensive understanding of what food design entails.

One of the highlights of the session was an interactive exercise led by Yuan. Each student was asked to think of a meaningful dish, then work in groups to transform that dish into a food design concept. Whether it was menu design, branding, packaging, or promotional campaigns, students had the opportunity to step into the shoes of a food designer and bring their creative ideas to life. The classroom was filled with energy, innovation, and collaborative spirit.

This event not only provided insight into the diverse aspects of food design but also encouraged students to think across disciplines and explore new ways of connecting creativity with everyday experiences. Food, as Yuan emphasized, is not just something we eat—it is a powerful medium for storytelling, cultural expression, and design innovation.

(Contributed by the IRAO Office / Edited by the College of Management Media Team)